The Unified Tag is a traditional ad tag offering real-time unified auction across multiple ad exchanges. It is ideal for sites not using an ad server, or not currently exposed to many of the world’s most reputable ad exchanges through a header wrapper.
The best alternative to header bidding for display placements.
Unified Tag is a standard java script tag that can be called directly from your page source code or trafficked through your ad server. With only a couple lines of code to integrate, it can be up and running in minutes!